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Catherine Palin-Brinkworth

Website gives business a lift

Written on the 2nd of July 2008 by Travis Lye (Gold-Coast Sun)

website development, emarketing, online marketing, paula johnston, craige moritz, websites, coomera chamber of commerce, Coomera’s booming population is set to top 100,000 by 2025 and the Chamber of Commerce is going international in a bid to connect overseas migrants with locals.


Chamber president Moira Williams said the existing Global Coomera website would be integrated with the chamber site to attract more overseas investment.


She said the www.coomeracc.com.au site would give local businesses and overseas chambers a platform to communicate.


“By doing this the area will be opened up for investment and for interaction with other countries,” she said.


“And for people moving to this area, it will give them a connection with the locals so they can get the information they need before their move.”


Mrs Williams said local businesses without a web presence would be able to upload their own information.


“We are looking for ways to help our members communicate more effectively to the public and the website is the perfect tool,” she said.


“Members on the database will also have access when they are overseas, so they can keep up-to-date information on their portal.”


Volunteer website designers My iHub co-owners Paula Johnston and Craige Moritz said they hoped to have the site up within the next month.


But Ms Johnston said the new web address was routed to the old chamber website at the moment so there would no confusion.


“We are making it friendly to search engines like Google and Yahoo, so when people are searching for any local products or services the site will come up,” she said.


She said the interaction on the proposed site would mean local businesses which did not have an understanding of how to market themselves would have access to easy to use design tools.


“The chamber site will act like a hub for the locals to use,” she said.


“It will provide a holistic view of the community to anyone and everyone.”


She said the company would also roll out strategies and seminars to help chamber members understand what was involved with online marketing and positioning.


“We will be giving business a lot more scope,” she said


“Which in turn will bring more revenue and jobs to the area.”


She said by doing the work as a volunteer she hoped to encourage other members to get on board and help create a site that would generate reward for the local community.

 

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